Marketing

Email Templates

Examples to get your promotion started

Example email templates

1. One month ahead of fundraiser launch

Subject: One Month to Go! Join the London Food Hub's "Double Your Impact" Campaign

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Dear [Donor Name],

One month from today, we're launching our exciting "Double Your Impact" campaign to raise £15,000 for the London Food Hub!

This year, we're partnering with GiveMatch to double the impact of your generous donations. By donating to the London Food Hub on GiveMatch, you can significantly increase your support for our mission to provide nutritious meals to those in need across London.

[Insert a brief, compelling story about the impact of the London Food Hub on the lives of individuals and families in need. Ideally link to some video or other content to support this.]

We believe that everyone deserves access to healthy food, and with your help, we can make a real difference in our community.

Stay tuned for our official campaign launch email on [Date] with more details on how to participate and make a difference.

Warmly,

[Name]

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2. Save the date - two weeks before fundraiser launch

Subject: Save the Date: "Double Your Impact" Campaign Launches Soon!

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Dear [Donor Name],

Mark your calendars! The London Food Hub's "Double Your Impact" campaign is launching on [Date]!

Get ready to join us in a unique fundraising opportunity to support our mission of providing nutritious meals to those experiencing food insecurity in London.

By donating through GiveMatch and encouraging your friends to do the same via your unique link, you can double the impact of your generosity and help us reach our ambitious goal of raising £15,000.

More details, including how to participate and maximise your impact, will be shared in our official launch email.

Thank you in advance for your support!

Warmly,

[Name]

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3. Launch email

Subject: The "Double Your Impact" Campaign is LIVE!

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Dear [Donor Name],

We are thrilled to officially launch our "Double Your Impact" campaign!

For the next [Number] days, your donations to the London Food Hub will be doubled through our partnership with GiveMatch.

Here's how it works:

  1. Donate: Make a gift to the London Food Hub.
  2. Share: Share your unique link with your friends and family.
  3. Encourage: Encourage at least two friends to donate £1 or more through your link.

Your original gift will then be DOUBLED! Therefore, a £25 donation could become £50!

[Insert a strong call to action, such as "Donate now and double your impact!" or "Visit [link] to learn more and get started."]

Together, we can make a significant difference in the lives of those facing food insecurity in London.

Thank you for your continued support!

Warmly,

[Name]

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4. Campaign progress updates

Subject: "Double Your Impact" Campaign Update: Your Support is Making a Difference!

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Dear [Donor Name],

We are incredibly grateful for the outpouring of support for our "Double Your Impact" campaign!

Thanks to the generosity of donors like you, we have already raised [Amount raised] towards our goal of £15,000.

[Share a brief, impactful story about how the donations received so far are making a difference. For example: "Your donations are helping us provide [Number] hot meals to families in need each week."]

Remember, your impact is DOUBLED when you donate through GiveMatch, share your unique link, and encourage your friends to donate.

[Insert a renewed call to action, such as "Don't miss this incredible opportunity to double your impact! Donate now and help us reach our goal."]

Thank you again for your compassion and support.

Warmly,

[Name]

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5. End of campaign thank you

Subject: A Huge Thank You from the London Food Hub!

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Dear [Donor Name],

On behalf of everyone at the London Food Hub, we extend our deepest gratitude for your incredible support of our "Double Your Impact" campaign.

Thanks to your generosity, we have successfully raised [Total amount raised]! This incredible achievement will allow us to [Describe the impact of the funds raised, e.g., "expand our meal programs," "hire additional staff," "purchase essential equipment"].

We are truly inspired by the compassion and support shown by our community.

[Optional: Include a photo or short video showcasing the impact of the donations.]

Thank you again for making a difference.

Warmly,

[Name]

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We hope these templates are a useful starting point - next, head to our Asset Library to download banners suitable for email. If you missed the previous article on promoting your fundraiser do check it out for overall promotion planning and tips on how to use AI to create your messaging.

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